Marketing Part I

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*Online Marketing Key Can Be Blogs Websites Social Media And Emai

Marketing

Involves:

Getting the word out to the public.
Getting the right connections.
Doing the legwork.
Let’s face it, marketing can be an indie author’s nightmare. There are a lot of steps into getting your work noticed. When I sat down to write The Sphere of Archimedes, marketing was the farthest thing from my mind; I didn’t realize how daunting it would become.
First of all, social media is essential. If you want recognition then you will need to be connected on several social platforms. I highly suggest starting an author’s page on Facebook. You can invite friends from your personal Facebook page to LIKE your author’s page. Next, set up a Twitter account to promote YOU the author. Try to keep “tweets” professional, and not reflect too much of your personal opinion. There are many other social connections, but Facebook and Twitter are the two largest. Set them up before your work becomes available, that way you can advertise the pants off your upcoming novel!
When  joining Linkedin and Goodreads, you can connect with author groups. Most of these groups have threads started to help “like” each others social media pages. It will help grow your numbers, and look reputable to random viewers.  
Don’t forget Pinterest! Believe it or not, Pinterest gets a lot of traffic, and there is no reason you can’t tap into it.
Hopefully, your work is formatted into an eReader. After joining Author Central on Amazon, make sure to include the website on the author’s threads in Goodreads and Linkedin.
When you have established each of those, try keeping-up as best as you can. I’m not asking for you to live on the internet, updating Facebook posts or tweets every five minutes, but check in at least once a day. If time is a problem, then every other day, or on the weekends. If you stay consistent and not let those pages stagnant, then you’ll build a bigger audience.
Next week, I will discuss building YOU the author.  I hope some of this information helped.
Take care!
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2 thoughts on “Marketing Part I

    ugg 2014 prezzi said:
    July 19, 2014 at 8:59 am

    Greetings! I’ve been reading your website for some time now and finally got the courage to go ahead and give you a shout out from Dallas Texas! Just wanted to say keep up the fantastic job!

      hsquires9597 responded:
      July 23, 2014 at 3:28 pm

      I am glad you did! Thanks for your feedback. It means the WORLD to me.
      Take care 😉

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